Selected Work

Case Studies

A closer look at projects spanning UI/UX design, brand identity, and digital product design — from research and strategy through final execution.

01
UI/UX DesignVisual DesignWeb DesignConversion StrategyFigma

Lux HR

A human-centered website for an HR consultancy — turning complex services into a clear, trustworthy experience that drives client inquiries.

02
UI/UX DesignNonprofit DesignWeb RedesignUX ResearchAccessibilityFigma

Salt Tampa Outreach

Redesigning a nonprofit website to lead with emotion and drive action — replacing an outdated, text-heavy site with a story-driven experience that increases donations and volunteer engagement.

03
Brand DesignWeb DesignBrand StrategyLogo DesignCommunityStorytelling

Say Hello Neighbor

From concept to complete brand ecosystem — designing a visual identity system, brand guidelines, and a storytelling-driven responsive website for a community initiative.

04
UI/UX DesignBrand DesignApp DesignDashboard DesignComponent Systems

Serve513

Brand identity and scalable app design for a community engagement platform — from zero visual identity to a complete UI system with dashboards, event management, and mobile experiences.